Volume 5, Number 1                January 16, 2010

Hi <$firstname$>,

2010: The Year of the Book

Because writing a book is one of the most powerful ways to establish yourself as an expert in your market, I've decided to encourage everyone who has put off writing that book to make this year the year you write your book.

I've declared this year the Year of the Book and set up a number of programs to help you accomplish this goal.

First, I will be posting information and helpful tips on Twitter, my blog and in this newsletter. Throughout the year, I will be encouraging you to start to write and continue to write. Also, be sure to participate in the events listed to the right.

Second, everyone who sends me a copy of their completed, printed book by December 31, 2010 will receive a special gift from me.

Third, if you need more structured help, you can apply for a special strategy session to help you get started on your book project this year. Because of time constraints, only a limited number of these sessions is available. You can apply for the special session at:

I look forward to helping you write your book this year. If you have any questions, just let me know.


In this issue:

Getting Started Writing: The First Steps
Recommended Programs

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NOTE: I am an affiliate of many of the programs I recommend and may receive payment from the promoters if any products are sold.

Getting Started Writing: The First Steps

When you are ready to start writing your book, here are the first steps you need to take.

First, decide on a theme for your book. What is the big idea you want to get across to your audience? State it in one sentence.

Second, create your topic from your theme and narrow your focus so you can cover your subject in depth.

Third, decide who your target audience is. Decide what they know now and what they will know when they finish reading your book. Decide what steps are needed to take them from the first point to the final point.

Fourth, outline your book, including the topics, stories and examples you will use to get this information across.

These steps are crucial to the success of your book. Without them you will lack focus and may omit crucial material or present it in the wrong order.

Recommended Programs

Free 2010 Business Jumpstart Telesummit

Join me and eight colleagues on the free 2010 Business Jumpstart Telesummit Jan. 18-22, 2010. Our panel of experts will share the marketing plans and mindset strategies they use as their blueprint to attracting clients. This year's experts are:

Eleanore Duyndam - Key Points to be an Ideal Radio Guest
Kathleen Gage- Turn Your Expertise into a Product
Warren Whitlock - Turning Your Book into a Bestseller
Fabienne Fredrickson - 3 Tips to Be a Client Attraction Magnet
Lou Bortone - Accelerate Your Sales Process with Video
Drs. Phillip and Jane Mountrose - From Purpose to Prosperity
Lee Pound - How to Write a Book
Ed Philipp - Using Teleseminars to Establish Yourself as an Expert
Jill Jordan - Create Your Own Personal Brand

This year’s Business Jumpstart Telesummit is a MUST to get a running start into the new year.

Register now for this free telesummit at:

Educating Small Business Teleseminar Series

I'm presenting the next in a special series of teleseminars, Educating Small Business, created by my friends Christine Giri and Kelli Wilson to help you build your successful business.

I'll be talking about how to write and publish your book so be sure to sign up and listen as I give you an overview of the process.

This informative class will help you move your business forward by teaching you:

  • Why you must write in today's market
  • How to write and publish your own book
  • How to create emotional impact in your writing
  • How to overcome writers block
  • How to choose the best publishing options

Be sure to register at:

The Vibrant Communication
Tips Newsletter

Click here to subscribe and get my e-book
Quick Reference Guide to Writing Excellence

Where Is Lee Speaking?

2010 Business Jumpstart Telesummit Wed., Jan 20, 2010, 10 a.m. Free registration here

Teleseminar with Social Media Expert Nancy Marmolejo, Thurs, Jan. 21, 2010, 1 p.m.

Educating Small Business Teleseminar Series, Wed., Jan 27, 3 p.m. Register here. Click on Teleclasses link

Placentia Chamber of Commerce, Thurs, Jan 28, 2010, 7:30 a.m. El Torito Grill, Placentia

International Coach Federation OC Chapter, Thursday, Feb. 11, 5:30-8:30 p.m., Sports Club LA, Irvine. www.icforangecounty.com


Fifty-Seven Steps to Better Writing is my personal look at the writing and publishing business. You will learn how to choose a genre, how to select a publishing method and how to use the craft of writing to make your work sparkle.

Order this book now

Do you want to learn the secrets great writers use to influence customers?

Lee Pound  helps writers and speakers become the perceived experts in their markets by writing and publishing books. My protégé program gives you the skills you need today to succeed.

Learn more about my protégé program here

Do you need a speaker?

Lee is an inspirational and motivational speaker who presents to organizations, conferences, businesses and clubs interested in learning more about skills needed to use writing and speaking as powerful marketing tools.

Learn more about my presentations


Learning to speak well requires practice. The best forum to practice is at a local Toastmasters Club. You can go to www.toastmasters.org for more information. You are invited to visit my clubs at any time. Call or e-mail for further information.

Possibilities Unlimited

Carrows Restaurant on Marguerite Parkway north of Avery Parkway in Mission Viejo, CA, Monday evening 7:15 p.m. www.putm.org

The Write Coach
4533 MacArthur Blvd., #200, Newport Beach, CA 92660
949-246-8580   lee@leepound.com  www.leepound.com

©2009 Lee Pound International LLC

This newsletter is provided as a service to those interested in improving their writing and speaking skills. I will never sell or disclose your e-mail address to any other party for any reason. All information in our files will be kept in the strictest confidence. If you wish to discontinue receiving this newsletter, please e-mail me or use the link at the bottom of this e-mail. Please feel free to forward this newsletter to anyone you think might want the information.